This is something that’s been true long before the current wave of social tools existed. Back in the days when boards and forums reigned supreme, you would have been slaughtered if you asked something without using that site’s search function first to dig up previous threads.
Avinash Kaushik, one of my favorite bloggers, recently published an unmissable post titled: The 2015 Digital Marketing Rule Book. Change or Perish.
Another day, another “back in my day things were better,” anti-technology story. Good Magazine recently published a post with the unfortunate title: Just Google It: How Search Engines Stunt College Students’ Research Skills. Let that sink in for a moment.
The best place for an actor to search for their character is inside themselves. Some (the bad ones) work from the outside in, looking for some external source to copy, shape and mold. But their performance looks like a performance, a copy of something else and it loses it’s authenticity.