
Image Credit: Shapeshift
I’ve written previously on how your resume is meaningless, on building career security, not job security and on the rise of personal branding. To summarize the overarching themes of those three posts quickly:
- Your work should be working for you, building your reputation, not locked away in a resume.
- A resume proves nothing, a living case study proves everything.
- Creating a name for yourself in your industry provides you the ultimate freedom: career security.
- The tools exist for you to influence your industry in deep ways to make positive change and carve out a name for yourself.
- Building your personal network enables incredible connections with the world around you not previously possible.

image credit: shoothead
There were alot of great comments on my post awhile ago: your resume is meaningless (and building career security, not job security). Please take a moment to read it if you haven’t, as I want to build upon what I wrote there.
I think this issue is relevant again because of the state of the economy. I get the sense that some people are fearing for their jobs. Stepping back and looking at the bigger picture you should never live a single day of your life with any fear - there is no reason for it. It’s simply not a productive use of life. Not if you want to be remarkable and reach your full potential. Continue reading...
In something which is hard to witness as both a PR professional and writer, thousands of journalists around the country at major newspapers are being laid off or offered severance packages to quit. You’ve probably read local stories in whatever area of the country you’re in about downsizing and layoffs at your major daily of choice. You may have also seen your local community newspapers closing their doors.
I have written previously on how newspapers have much to learn about the web (and they do), and how local community newspapers need to evolve, but let’s not focus on the people making the decisions who have unfortunately ignored the writing on the wall. Let’s focus instead on the journalists, and all people who write for a living.
Are you a leader or a follower?
A huge trend across the spectrum of professional industries is personal branding.
Thanks mostly in part to blogs and social media, there exists an exciting new landscape to easily see who the all-stars are in every field.
Simply handing someone a resume is already dated. If you’re a professional and think a strong resume and great references will win you a high level position in the future, think again. Continue reading...