Yesterday I wrote on how the only way to build a sustainable web brand was not to play only to networks and try to get big spikes in traffic, but to build your brand slowly, methodically and organically. I stick by this.

Well, what if you don’t care about building a web brand or sustainable traffic. What if you really do want a one-hit wonder, or want to get a large amount of fleeting attention to just one thing or one idea. Today I thought I’d give you a quick strategy to do just that.

Please keep in mind this is the antithesis of yesterday’s advice for building a sustainable brand and sustainable traffic. This is a strategy to create a big hit for one specific idea, video, image, article – you name it. If you’re going to use technique on your blog, I highly suggest using it sparingly. Continue reading...