10 comments

Become A Good Online Marketer In 5 Really Hard Steps

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While reading Reddit I came across a great story on how to become a good programmer in 6 really hard steps. It was written in response to another story which promised “easier ways to make your code amazing.”

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September 6, 2011 Author Adam Singer In Digital Marketing and PR
11 comments

Stop The Social Media Icon Insanity

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There continues to exist a widespread, bizarre phenomenon of companies printing social media icons and sticking them on printed materials without any context or URLs.

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August 30, 2011 Author Adam Singer In Digital Marketing and PR
15 comments

Is This Really So Difficult To Grasp?

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For years, we’ve shared reasons you should blog and that you’d basically have to be crazy to yield your presence to the stream. The path we advocate is simple: focus opt in at the source and approach the web as if you are a media company.

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August 22, 2011 Author Adam Singer In Digital Marketing and PR
6 comments

Is The Internet Accelerating The Disruption Of Religion?

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We’ve long since made the point that religion is one of the best examples of the efficacy of marketing. Take your personal beliefs out of the picture and think critically about it for a moment: people are persuaded to believe in a story and follow a group of others without any real evidence. Other than marketing.

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August 8, 2011 Author Adam Singer In Digital Marketing and PR
3 comments

Everyone Needs To Get To Conversion

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Yeah, so we’re writing another post on data. Today I wanted to talk about the single most important and equally most forgotten step for any online marketing or PR program.

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August 4, 2011 Author Adam Singer In Digital Marketing and PR
12 comments

If You’re Not Making Enemies, You’re Doing It Wrong

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Chris Brogan recently shared a post titled no enemies. And that’s a nice thought. It makes me feel fuzzy and warm inside. Except it is hardly the world we live in, and in fact I would say the opposite: if you’re not making enemies, you’re doing it wrong.

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July 22, 2011 Author Adam Singer In Digital Marketing and PR