Digital Marketing And Social Media PR – The Future Buzz

We have been writing for years that every company is a media company. And yet while it’s been a painfully obvious truth for many of us, plenty of people are just now waking up to this reality.

I remember a couple of years back, when blogging was this relatively new thing. I would read them for hours at a time, not getting tired of doing it, even if some of the blog posts were repeating what I had just read on a previous blog.

While reading Reddit I came across a great story on how to become a good programmer in 6 really hard steps. It was written in response to another story which promised “easier ways to make your code amazing.”

2005 called. They want their “internet marketing expert” posts back. The social web as a whole is clearly as susceptible to linkbait as it always was. We know this. But the reason this specific discussion spread so far is simple: there are more people here now who weren’t the first time and have no idea the thread is a repost.

At conferences, in boardrooms, from consultants and across the web I continue to hear the statement: blogs and social media (as if they’re different things). In cases it is from people new to the internet it’s excusable. But it’s just not accurate and in fact the proliferation of it isn’t just irksome, it could be dangerous.

One of my favorite blogs that frequently shares data visualizations and infographics, Flowing Data, hosts a recurring community challenge entitled Visualize This. Basically the community remixes original visualizations of data and makes them better.