12 comments

Voicemail: Basically Irrelevant In A Text-Driven World

Here’s your call to action: together we can end voicemail. Maybe that’s a bit ambitious, but at the very least collectively we can reduce it.

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May 10, 2011 Author Adam Singer In Digital Marketing and PR
15 comments

When Did Everyone Decide To Pay Themselves Last?

A recent post here on the fact that blogs are social media generated a good bit of discussion. I was thinking about that thread today and wanted to build on the discussion with something else I’ve seen equally as frequently.

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May 9, 2011 Author Adam Singer In Digital Marketing and PR
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Social Media Storytelling 101 – How To Start If You’re Still New

Storytelling is a timeless way to personalize a company and build word of mouth. People love to hear stories and social media, due to its inherent nature of building upon narratives, is the ideal place to tell them.

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May 5, 2011 Author Guest Author In Digital Marketing and PR
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More People Confused About Social Media “Addiction”

We’ve already written about the absurdly false notion of social media addiction. The posts written here have even been echoed by university publications. It’s a label almost always thrown about by those who have no business speaking about addiction, while credible authorities on psychology don’t actually endorse this.

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May 3, 2011 Author Adam Singer In Data Spin
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Thoughts On Paid Brand Ambassadors

While recently enjoying breakfast at the Brickhouse Cafe in SoMa (definitely check it out if you live in San Francisco) I couldn’t help but notice a TV advertisement for a local interior design company specializing in porcelain.

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May 2, 2011 Author Adam Singer In Digital Marketing and PR
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Break Perceived Rules

As much as I love the marketing industry, there are a few things about it that irk me. One of which is the notion of perceived rules: they are perceived because there are no real repercussions for breaking them other than perhaps pissing someone off (which might be a good thing).

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April 28, 2011 Author Adam Singer In Digital Marketing and PR