A bit ago a fun texting prank went popular on Reddit called Cat Facts. It was then reposted enthusiastically, as viral images are, across platforms (the social web doesn’t happen in silos). Future Buzz readers already know how this works.
David Ogilvy is one of the most quoted advertising professionals and a legend in the space. So it was neat to see Lists of Notepull up an internal memo sent to all employees of his advertising agency in 1982.
Wikipedia has been called the most influential website in the world. When Wikipedia went “black” last month in protest along with others, it helped stop a Congressional effort to pass SOPA/PIPA dead in its tracks. It’s fair to say, Wikipedia is influential.
So you want to build online buzz but aren’t sure where to get started? While there is no silver bullet or one ticket shot to success, an influencer marketing strategy is one way to help propel your brand into the spotlight online.
The Future Buzz is a digital marketing blog run by Adam Singer and updated by the entire site’s community of contributors. Adam works for the Google Analytics team by day.
The thoughts and opinions expressed here are that of each article’s writer and may not necessarily represent the viewpoint of Adam or his employer. Also note: any comments left on posts may be edited for readability, grammar or appropriateness based on editor discretion to ensure a civil and non-offensive discussion.