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How To Build An Influencer Marketing Strategy

crowd-influenced

So you want to build online buzz but aren’t sure where to get started? While there is no silver bullet or one ticket shot to success, an influencer marketing strategy is one way to help propel your brand into the spotlight online.

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February 9, 2012 Author Guest Author In Digital Marketing and PR
3 comments

The Open Web (Still) Isn’t Going Away

fishing-bait

The “web is dead” linkbait discussions are back, spurred in part by recent IPO news but also by various tech pundits (ironically enough, the discussions started at sites on the open web).

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February 6, 2012 Author Adam Singer In Web Trends and News
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Get Content-Centric, Or Be Disrupted In Search And Social

blurred-circles

My friend Gini Dietrich (who we featured in our latest digital marketing blogs list) recently published a post sharing 10 content ideas.  But that’s not actually what I want to talk about today.

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February 2, 2012 Author Adam Singer In Digital Marketing and PR
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Learn Digital Marketing From Savvy Future Buzz Guest Bloggers

blackboard

We not only have a highly engaged group of smart readers here at The Future Buzz. Beyond that, our community is so passionate about what they do they frequently take time out of their busy day to share thinking with all of us.

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February 1, 2012 Author Adam Singer In links, quick bits
5 comments

The Forgotten Value Of Archival Content

books

The web (and marketers in particular) continue to obsess over real-time. It is put on a pedestal by many who fall victim to the trap that they have to see everything new, now or that is only way web communities work.

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January 30, 2012 Author Adam Singer In Digital Marketing and PR
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Broaden Your Digital Skills, Leave Specialization To Insects

dragonfly

Avinash Kaushik, one of my favorite bloggers, recently published an unmissable post titled: The 2015 Digital Marketing Rule Book. Change or Perish.

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January 25, 2012 Author Adam Singer In links, quick bits