Pinterest. Pinterest?! Really? Do I have to? That was what I first thought. I’ll admit it. The last thing I wanted to do was add another network to the long list of online communities I was already attempting to participate in.
Chris Abraham recently published a case study on the “art of writing the perfect blogger pitch.” There’s a lot to like here. For one, the time and thought Chris and his team devote to this esoterica are rare. For another, spilling your trade secrets takes guts.
While I don’t think we suffer from information overload, I actually think we suffer from a more sinister problem. Curator overload. Not good curators like Robert Scoble or Jason Kottke. Those guys are worth their weight in gold.
Procrastination isn’t laziness, lack of discipline, lack of willpower, etc.: it’s disempowerment. Disempowerment means you aren’t missing anything, but lacking access to that which you have.
In the past year, social media was the vehicle that drove several high-profile careers off a cliff. The common thread in all of these social media meltdowns is that the “person” took the wheel and the “professional” took the back seat.
Must we go through this every year? Social media is still not new. It wasn’t new last year. Or the year before. In fact, it hasn’t been new for well over a decade. The web was social from day one, even if the term was popularized later on.
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The Open Web (Still) Isn’t Going Away http://t.co/4GBIhDoT 6 Feb 2012 at 4:05 PM
Thanks @SBoSM for including us in today's newsletter! If you don't subscribe to SmartBrief sign up here: https://t.co/MEOILjrZ (very useful) 3 Feb 2012 at 5:42 PM
RT @mattgratt Advice for New Marketers from some heavy hitters - http://t.co/AJVME5TE 2 Feb 2012 at 11:50 PM
Get Content-Centric, Or Be Disrupted In Search And Social http://t.co/XclYhDs4 2 Feb 2012 at 4:21 PM
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The Future Buzz is a digital marketing blog run by communications professional Adam Singer and updated by the entire site’s community of contributors.
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January 20, 2012
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