0 comments

The Secrets Behind Many Viral Videos

Techcrunch is reporting that some virals videos may not be organically viral, and may have had a push in that direction by Internet marketing companies. Is this ethical? Does this shatter your conception for how videos and content spreads throughout the web? I personally do not agree with everything done here. Focusing on content, and […]

Read More

November 24, 2007 Author Adam Singer In Digital Marketing and PR
0 comments

Young Warned Over Social Websites

According the Information Commissioner’s Office, Some 71% of 2,000 14 to 21-year-olds said they would not want colleges or employers to do a web search on them before they had removed some material. The survey found 95% were concerned about their details being passed on to advertisers or other websites. There were 54% who cared […]

Read More

November 24, 2007 Author Adam Singer In Digital Marketing and PR
0 comments

The Power Of Brand Evangelism In A Changing Marketplace

Having the users of your product (whatever that may be) spread positive PR about your brand name or even a specific product is extremely powerful, and cannot be overstated. It seems lately firms are focused on generating a huge wave of advertising and marketing behind their new products (or even their old), but personally I […]

Read More

November 23, 2007 Author Adam Singer In Digital Marketing and PR
0 comments

PR And Promotions Online

I’ve been seeing some terrible examples of online PR and promotions in some of my favorite message forums lately, so I’m going to give a basic lesson in online PR for these marketers/PR people that (still) just don’t seem to get it: Don’t put your 2-page press release verbatim on a forum, no one cares […]

Read More

November 23, 2007 Author Adam Singer In Digital Marketing and PR
2 comments

Time: The Most Precious Resource

The passage of time is concept that I’ve spent a great deal of effort trying to wrap my mind around. It is especially problematic because while time itself is a constant, it’s perception in our minds is continuously in flux. It’s worthwhile, if you’re able to, to try and slow time down as much as […]

Read More

November 23, 2007 Author Adam Singer In Digital Marketing and PR
0 comments

10 Tips To Recharge Your Creativity

Creativity can strike randomly. Sometimes, we find an overabundance of it. Other times, we can go for weeks, even months stuck on a project and unable to move forward to something new. But sometimes you can help give it a nudge… When I’m not doing marketing or web stuff, I’m writing music. I was pondering […]

Read More

November 23, 2007 Author Adam Singer In Inspiration