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Two Incredibly Inspiring Lectures

I’m a fan of continued education after college, and enjoy lectures on not only marketing and business, but also motivation and inspiration. Here are two particularly compelling videos that are extremely impactful: 1) Carnegie Mellon Professor Randy Pausch, who is dying from pancreatic cancer, gave his last lecture at the university Sept. 18, 2007, before […]

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December 2, 2007 Author Adam Singer In Inspiration
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Internet Marketing And The Importance Of Letting Go

The Internet is a place which thrives on interaction.  It’s somewhere where if you put something out for the publics eye – not only will they look at it, they will send it to friends, comment on it, criticize it, praise it and even remix it or edit it.  This is an exciting atmosphere to […]

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November 29, 2007 Author Adam Singer In Digital Marketing and PR
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Why Every Marketer / PR Pro Should Have A Blog

Yes, everyone is already blogging. Yes the blogosphere is saturated. But these are reasons that every marketer should be here – your audience is. And you can’t expect to properly market to a space you aren’t completely comfortable with. The best way to get to know an environment first-hand is to dive right in. Your […]

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November 28, 2007 Author Adam Singer In Digital Marketing and PR
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8 Tips For Success As A Young Executive

Today I thought I’d share a few tips for success that would help any young executive in any business.   I know that we all hear tons of advice from our elders and from reading but here’s 8 things that I’ve found work extremely well: 1)  Keep a positive attitude.  If you follow the law of attraction, you’ll realize that […]

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November 27, 2007 Author Adam Singer In Web Trends and News
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SEO For Bloggers

While bloggers have a certain undeniable advantage in terms of SEO over (mostly static) websites, intelligently written tips are valuable.  Here’s a great collection of essential tips for any blogger.  Well worth a read, and even a print-out to have as a reference. Also if you’re a WordPress user, be sure to pick up the […]

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November 26, 2007 Author Adam Singer In Digital Marketing and PR
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Apple: The Ultimate Music Buzz Generator

The San Fransisco Chronicle is running an interesting story about the runaway success of Brazilian band CSS due to Nick Haley’s use of one of theirs songs in his Apple iPod commercial. The commercial was actually written by Haley just for fun, but was so effective Apple’s marketing people just had to pick it up […]

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November 25, 2007 Author Adam Singer In Digital Marketing and PR