3 comments

Case Study in Building a Blogging Network: The “Daily” Network

Parallel to traditional media moguls, there are several blogger-entrepreneurs (blogtrepreneurs?) who have built successful blogging networks that all began from one successful blog.

The obvious examples are TechCrunch (and its “Crunch” network) Weblogs, Inc. (which sold to AOL for 25 million in 2005) and Gawker Media (which runs Consumerist, Valleywag, and Gizmodo to name a few). Those are networks managed by several people and definitely large-scale operations.

For this case study, I want to show you an exceptional example of what one single person has done on a smaller (but by no means less significant) scale building a blogging network.

Enter the “Daily” network, which includes three sites all run by avid blogger Daniel Scocco:

Read More

June 26, 2008 Author Adam Singer In Must-read blogs
1 comment

“Once You’re Lucky, Twice You’re Good” – Essential Reading for Everyone Involved in Web 2.0

I previously wrote how TechCrunch had been nice enough to ship me a free, signed copy of Sarah Lacy’s new book: “Once You’re Lucky, Twice You’re Good – The Rebirth of Silicon Valley and the Rise of Web 2.0.”

I’ll try to just add my opinion and not go into too much detail as I don’t want to ruin the book for you.

In one sentence: this book is essential material for everyone involved in the web 2.0 world. It’s a fantastic read of how we got where we are, the entrepreneurs pushing the envelope and the culture behind the scenes of Silicon Valley.

Read More

June 24, 2008 Author Adam Singer In Web Trends and News
2 comments

Could a Company Successfully Create a Social Networking Personality Across Platforms?

Twitter, Digg, Friendfeed, Facebook, MySpace, LinkedIn, etc. – these are all incredibly popular social networks with useful services connecting millions globally.  Notice all of those links take you to my personal profile page within each of those networks (feel free to friend me on any of these sites).  Within those networks, I am connected with […]

Read More

0 comments

reCAPTCHA – Spam Protection with a Purpose

Spam protection on the web is a big deal.  Especially for independent publishers who don’t have much time to to focus on anything besides creating content for their site. Many people think that spam only comes in the form of those annoying email messages you receive offering you pharmaceuticals or stocks, but there are many […]

Read More

June 22, 2008 Author Adam Singer In Web Trends and News
3 comments

20 Tips for Pitching Bloggers

Marketers, PR people, artists, even other bloggers want what they are doing to be written about on blogs. This doesn’t always play well with the fact that bloggers are an independent bunch and love to come up with posts entirely on their own. But, that’s not to say they aren’t influenced by what is happening […]

Read More

0 comments

10 Reasons We Share Content on the Web

The Internet is the great enabler for sharing content. And, this new incantation of the web offers an extremely diverse array of tools to share anything we want with friends, family, co-workers or even complete strangers. Some people use social networks like Digg and Reddit to share content, others use blogs, and some simply use […]

Read More

June 16, 2008 Author Adam Singer In Digital Marketing and PR