Parallel to traditional media moguls, there are several blogger-entrepreneurs (blogtrepreneurs?) who have built successful blogging networks that all began from one successful blog.
The obvious examples are TechCrunch (and its “Crunch” network) Weblogs, Inc. (which sold to AOL for 25 million in 2005) and Gawker Media (which runs Consumerist, Valleywag, and Gizmodo to name a few). Those are networks managed by several people and definitely large-scale operations.
For this case study, I want to show you an exceptional example of what one single person has done on a smaller (but by no means less significant) scale building a blogging network.
Enter the “Daily” network, which includes three sites all run by avid blogger Daniel Scocco: