Giving Away Long Form Content Instead Of Self-Publishing = Clueless

Even more platforms are opening up to allow anyone to publish longer-form content beyond shorter status updates. LinkedIn is the latest example. Medium earlier this year is another. And although Medium is minimal and beautiful, none of these platforms are actually innovative or solve problems that haven’t been solved in the past.

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March 6, 2014 Author Adam Singer In Digital Marketing and PR

Education Is The Key To Improving Your Analysis Skills

I’ve written previous posts sharing how data is everyone’s domain, that we need more people with serious data chops, and how data-driven leadership is your organization’s future. So I’m excited to share today our team is launching the next course in our Analytics MOOC (Massive Open Online Course).

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March 4, 2014 Author Adam Singer In links, quick bits

If You’re Bored With Blogging, You Shouldn’t Have Started A Blog

Dave Winer thinks people are “bored with blogging.” As a note, I’m a huge fan of Dave’s thoughts and have been reading his site, Scripting News, for as long as I can remember.

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February 25, 2014 Author Adam Singer In Digital Marketing and PR

CVS Stops Selling Cigarettes: Great PR? Yes. Courageous? Hardly.

Recently the news broke that CVS would discontinue selling cigarettes. I was surprised, like most people and clicked through my CNN alert to read the news with interest. The basics of the announcement are this, as reported on CNN.com:

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February 11, 2014 Author Guest Author In Digital Marketing and PR

BuzzFeed Bashes Creative Use Of Data, Then Tries To Hire Data Geek

BuzzFeed is apparently trying to hire a data editor (see the job listing here, we’ve also screencapped it below for when it’s eventually taken down):

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February 7, 2014 Author Adam Singer In links, quick bits

McDonald’s Responds To Pink Goop: But Is It A Good Idea?

There’s been a picture circulating on the Internet for years that McDonald’s Chicken Nuggets are comprised of some mysterious type of pink goop. Here’s that image if you’ve never seen it.

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February 6, 2014 Author Adam Singer In Digital Marketing and PR