There was recently an interesting conversation that happened on Twitter between a comedian and (what turned out to be) an impostor pretending to be a major brand (Pace Salsa). You can read the whole story here.
I’m still shocked by the inequality brands spend on dusty, dated marketing tactics like TV advertising as opposed to focusing (contextually-relevant) ads on places people actually spend time.
If you run an even remotely popular site, you likely get submissions for guest content. And while I will always allow passionate people to share unique ideas here, I haven’t built a community for 6+ years to let anyone spam you. I ruthlessly guard the signal to noise ratio.
As if the decline of cable TV wasn’t obvious enough (I wish we could expedite the end of the ‘dumb pipe’ even faster) anyone with a pulse knows the physical video rental model has long been over.