Digital Marketing | Social Media | Online PR – The Future Buzz

image credit: dbarefoot

Continuing my series on documenting social media power users and influencers, this week I’ve got five more wonderful people to share with you.

Again, these are in no particular order and I am taking the time to write on not only the big-name players, but perhaps even more interesting I will tell the stories of power users in the long tail also.

If you missed last week’s entry, start by checking out:

Social Media Power Users And Influencers: Part 1

Now that you’re caught up, let’s get into part 2:

Last week was exciting for me, as I’ve had my third piece of content hit page one of Digg (see all my popular Digg stories here). If you’re a new reader here, thanks for stopping by. I’ve recently updated my new to The Future Buzz page where I spent some time highlighting my favorite postings on this site – worth checking out for old and new readers alike.

If you’d like up to date, unique and relevant strategies, case studies and tips for spreading buzz on the web – you have come to the right place. PR pros, marketers, bloggers web-entrepreneurs and everyone looking to spread ideas online will find useful content here.

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Did you LOL yet?
Obvious part out of the way: Lolcats are a hugely popular internet meme. If you’re unfamiliar with what an Lolcat is, well it’s actually quite simple. The meme involves combining a photo of a cat with some quirky text to create a humorous image (I included a few in my 50 Viral Images article).

Here’s just one recent Lolcat photo:

There are an immeasurable number of Lolcat images floating around the web across platforms. If you Google lolcat, you’ll get more than a million results.

Parallel to traditional media moguls, there are several blogger-entrepreneurs (blogtrepreneurs?) who have built successful blogging networks that all began from one successful blog.

The obvious examples are TechCrunch (and its “Crunch” network) Weblogs, Inc. (which sold to AOL for 25 million in 2005) and Gawker Media (which runs Consumerist, Valleywag, and Gizmodo to name a few). Those are networks managed by several people and definitely large-scale operations.

For this case study, I want to show you an exceptional example of what one single person has done on a smaller (but by no means less significant) scale building a blogging network.

Enter the “Daily” network, which includes three sites all run by avid blogger Daniel Scocco:

Image credit: LayersMagazine.com

There are a ton of people out there trying to sell you information on the “secrets” to marketing on the web, making money online, essential blogging tips, etc.

Here’s the real secret: there is no one book, guide, or formula that will guarantee success for you. Teaching yourself, experimenting, looking at trends, and basically diving right in and learning as you go is by far the best way to unlock the power of the [...]

There are blogs on literally every subject in existence, written by some of the most creative, articulate and driven individuals on the planet. I’d like to take a brief moment and provide mini reviews on 8 bloggers who, day in and day out, provide motivational, inspirational and thought-provoking content.

Before I get into the list, I’d like to point out that it is not easy to come up with content of the quality these people do [...]