Findability, The Long Tail Of Search And Building Deep Interactions

Findability

image credit: aoifecahill via flickr

Is your business findable? Are you findable? These are key questions. Yes, you may think you’re findable, but just how findable are you really? It is highly worth testing.

In the last 30 days alone, well over 1,000 absolutely unique people found this blog through Google. That isn’t even my highest traffic source (social media is above and beyond the highest), but I want to focus on the Google traffic to this site just for a minute to share with you why this matters for your business/blog/online store/whatever you’re doing on the web.

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