I previously wrote a guest post on my friend Louis Gray’s blog on marketing topics that have jumped the shark. That was published in 2009. Unsurprisingly, not much has changed: overdone, useless or just plain inaccurate ideas continue to spread.
Restaurant owners are faced with the challenge of having a greater web presence than ever before. It isn’t enough to have a great looking store front; consumers are looking for you online and even more so, on their mobile devices.