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More Marketing Topics That Have Jumped The Shark

I previously wrote a guest post on my friend Louis Gray’s blog on marketing topics that have jumped the shark. That was published in 2009. Unsurprisingly, not much has changed: overdone, useless or just plain inaccurate ideas continue to spread.

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May 21, 2013 Author Adam Singer In Digital Marketing and PR
3 comments

Most Restaurant Sites Are Awful: Make Yours Better

Restaurant owners are faced with the challenge of having a greater web presence than ever before. It isn’t enough to have a great looking store front; consumers are looking for you online and even more so, on their mobile devices.

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May 8, 2013 Author Guest Author In Digital Marketing and PR
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Find Your Own Truth In Social

For years, we’ve been saying you don’t need a social media expert, consultant or specialist. Nor do you require social-specific certifications. You just need a talented modern marketer. Social isn’t new and should be a skill set everyone has.

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April 22, 2013 Author Adam Singer In Digital Marketing and PR
1 comment

Get Inspired At The Think With Google Site

Working at Google, I’m lucky to get exposed to amazing work by some of the best marketers in the world. One of the projects I have found especially useful (and cool) both personally and professionally is the Think with Google site.

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April 17, 2013 Author Adam Singer In Digital Marketing and PR
3 comments

Louis CK On Disrupting The Ticketing Industry

I’m a big Louis CK fan and a supporter of his embracing technology to go direct to consumer (he previously made over $1 million in sales in just 12 days with a DRM-free download of his special).

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April 8, 2013 Author Adam Singer In Digital Marketing and PR
4 comments

Ideas For Creating More Effective Webinars

Marketers are constantly developing and revising content and community marketing initiatives to build relationships with prospects that lead to sales. Many B2B companies are finding that webinars can ignite that process.

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March 27, 2013 Author Guest Author In Digital Marketing and PR