Digital Marketing, Media, PR Analysis And Insight – The Future Buzz

Intro

I have strong thoughts and passion on this subject, and decided to put down just some in a feature connecting the music and news industries with a little history, the future and why everyone needs to come together and not fight change.

As both an artist and someone who works closely with the media industry, I believe I have a unique perspective on how similar the challenges are facing both of these industries and how it is unfortunate that the big players are using their positions of power to destroy a beautiful evolution of technology and communication.

This evolution ultimately will impact society in an incredibly positive way, bringing down the gatekeepers and creating a completely open and free cultural and information economy.

That is, if we (the independents) can win, and the laws are not bent to the fortune of the few when the power of the many is what will most benefit humanity.

As a blogger, a marketer and an artist, my success is contingent upon having an uninterrupted stream of creative ideas. Without this flow of ideas, I wouldn’t be able to achieve the results I want in any of these areas.

No doubt, you’re already aware that being pressed to come up with big ideas on the spot is not necessarily the best way to operate. While we must be good at that too, I happen [...]

We’ve all got that friend – the one who is always talking big, like they’re going to start this amazing new company, write an inspiring novel or change the world. In fact we probably have more than one friend we hear constantly talking about big future plans.

The problem I have noticed with not all, but many of my peers (20-somethings) is follow-through. Ideas are everywhere, but motivation is seemingly nonexistent. Life doesn’t start tomorrow, [...]

A safe bet is that everyone reading this is in some way, shape or form a worker in our world’s diverse information economy. Whether you’re a writer, a marketer, a blogger, a social media consultant, an SEO guy or anything in between, there is no doubt that you:

• Consume several hundred (or thousand) articles, headlines, stories, documents and video clips daily
• Spend [...]

I don’t post too many videos on this blog that don’t fit into context – however I thought this one was just really clever and worth sharing. Great message in this – from Allen Watts.

From Wikipedia:

“Alan Wilson Watts was a philosopher, writer, speaker, and student of comparative religion. He was best known as an interpreter and popularizer of Asian philosophies for a Western audience.”

Most of you probably understand this already. But it’s worth seeing again, and definitely worth sharing [...]

The importance of keeping your mind sharp cannot be overstated. We’re all part of a fantastic intellectual and information economy, which thrives on ideas, creativity and intelligence. Keeping your mind sharp is sure to give you the edge over the competition, and more importantly lead to your own higher levels of happiness.

When your mind is in top shape, you will:

• Have greater motivation and focus
• Get [...]

Active people use the Internet to express themselves and learn about their world…passive people watch TV.

Active people strategize their life plans and work to accomplish their goals…passive people wait for a miracle.

Active people cook their dinner fresh…passive people microwave something frozen.

Active people walk around a new city they are exploring…passive people take cabs.

Active people spend their lives pursuing their dreams…passive people have a midlife crisis.

Active people don’t wait for opportunity, they create it…passive people [...]

I’m probably in the minority of people on this planet. I find work pleasurable. It’s interesting, it’s compelling, it’s challenging. I also have the kind of job where there are not necessarily right or wrong ways of doing something, and the kind where multiple roads can take you to success.

But I also have the kind of job where you have to be dedicated, passionate and continuously learning to be able to produce the best [...]

In marketing projects and in life overall, gaining momentum is vital to accomplishing any complex task. I’ve previously written on overcoming procrastination. The next important step to accomplishing your goals is building and sustaining momentum.

Why is momentum desired, and so important?

• It inspires you to work harder and better
• It will grow your passion for the task at hand
• It feeds into itself, providing a 1+1 = 3 effect
• Having momentum [...]

Wired is running a neat story about Zach Coelius, CEO of Triggit, another Web 2.0 startup that helps bloggers easily add pictures, video and ads.

I haven’t had a chance to try out the service, but that’s not what’s cool here. The real story is how he got in with the right people in Silicon Valley (through poker) and made something of himself. Proves that there is no one way to be successful or get your foot in the door, [...]