Comments on: Platform Agnostic Is Still The Smartest Web Strategy

By: Jessica Bjorgaard

Jessica Bjorgaard — Mon, 28 Nov 2011 16:38:29 +0000

Very interesting. I am definitely among the crowd of people that rolled their eyes when Google+ came about. But the idea of keeping your resources spread out makes sense. I actually saw a TV commercial about Google+ last night and it did an alright job of showing the features it has that differ from other social platforms. I think it is important to not forget about current social media when new networks become available. As always, it is important to remember the purpose of your message and the audience you are trying to reach.

By: Yang

Yang — Sat, 12 Nov 2011 16:51:11 +0000

Good post! I quite agree with the idea that for online marketing, we should not bank all equity into one single platform. What we need do is to pay attention to all online business networks and integrate them into your own network. Every time there is one new business platform emerging, such as Google+ business, business man should pay attention to it. However, do not forget what you already have in your hands.

By: Hashim Warren

Hashim Warren — Fri, 11 Nov 2011 13:19:20 +0000

Well put.

Also if you are investing first in your own open web platform it is ok, and most times even beneficial to WAIT until a new outpost proves itself valuable.

Facebook, Twitter, and the rest need you more than you need them