Some Thoughts On Redesigning Your Site
Recently, I worked through the redesign process of this site. While I had my blog designer draft an overview from his perspective, I wanted to share some thoughts from mine.
Recently, I worked through the redesign process of this site. While I had my blog designer draft an overview from his perspective, I wanted to share some thoughts from mine.
I’ve made it no secret how much of a fan I am of Digg and Reddit and how much there is we can learn from these networks. In terms of horizontal sharing communities, they’re especially interesting because the entire community gathers around the same content. What this creates is a tribal culture due to the normalized experience everyone has.
Platform-specific communities can be a challenge to grow. It’s daunting because you’re probably already growing a voice for your brand on something like a self-hosted blog. But if you can spark rapid growth in a network external of your own, it can be a consistent organic referral source to the places you’re really interested in funneling traffic. Essentially, it’s a valuable outpost.