Agility As A Factor In Influencing The Social Web
June 22, 2009
Author 
In Check out my post over at TopRank’s (my employer) blog: Influencing The Social Web: Agility Is A Factor on the fact that successful digital marketing is contingent upon agility.
2 comments
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Movers replied | Jun 23, 2009 (2 comments)
That is a great article and I totally agree about the necessity for agility. For many large companies, though, it’s very difficult to shift away from their traditional bureaucratic policies. They have an established process for every public-facing publication and that causes them to be too slow to take advantage of the benefits reaped by more agile internet-focused companies.
Marcy replied | Jul 19, 2009 (5 comments)
Movers is right about the large companies having a hard time adjusting since they already have established whatever process they’re using. All the same, great article!