
Writers block, unsuccessful brainstorming sessions and other creative stopping points generally occur from one of two things: stress or overthinking. Stress I’ll leave you to handle on your own – but overthinking is something I can help you with.
It’s a problem that happens to the best of us, but it’s curable. The first step is a brief understanding of the physiological reason why overthinking is harmful:
A recent article from Scientific American outlines some interesting research:
Trying to concentrate on monitoring the quality of your performance is counterproductive because the cerebellum, which controls complex motor tasks, is not consciously accessible.
…In a 2008 study psychologist Sian L. Beilock of the University of Chicago divided novice and skilled golfers into two groups and instructed them to perform a series of golf putts. The researchers encouraged members of the first group to take their time, whereas they exhorted members of the second group to swing as quickly as they could. Novice golfers performed less accurately when speed was emphasized, but skilled golfers showed exactly the opposite pattern: they performed best when told to execute quickly and faltered when advised to take their time.
Overthinking is an instant destroyer of highly skilled, developed tasks of any sort – whether the mental or physical variety. The Scientific American article focuses mostly on overthinking causing you to choke under high-pressure, live situations like golfing or public speaking, but this is an affliction that can also hurt you during work that isn’t live.
I’ve written several posts outlining ideas for helping you achieve success during creative endeavors such as marketing, blogging or creating art. I will link/outline just a few to explore that can help you build a mindset that defeats overthinking.
Don’t worry about being original, be useful
If you’re focused on always trying to be original, you’re going to overthink things quite frequently, which is not a good place to be. Try to focus on being useful instead:
- Stop worrying about creating things that are 100% original
- Let your unique perspective and industry expertise be your guide
- Refine as you push forward
- Keep a personal knowledge base
- Look at the landscape
- If you find a formula that works, don’t be afraid to keep using it
Momentum And The Flow Experience
Flow experiences are the antithesis of overthinking and only happen when you’re effortlessly engaged at your highest level. A few basics to help you fall into the groove and gain momentum:
- Eliminate all distractions.
- Start with all the tools you’ll need to finish the project. Having to make a trip out to pick something up halfway through a project is a surefire way to kill your drive.
- Know your goals beforehand, have them clearly drawn out. This is especially important for creative tasks where you’re not necessarily drawing in the lines.
- Become a master of all of your tools and devices. Use your technology to its full potential.
- Learn all the background material you’re working with inside and out. To get momentum with something, you have to understand it intimately.
How To Overcome Writer’s Block
Writer’s block is frequently caused by overthinking. A few ideas to help include:
- Get your blood moving
- Change your surroundings
- Unplug the Internet
- Listen to some music
- Start what you’re stuck on first thing in the morning
- File it for later
- Get some coffee
- Outline it
- Stop thinking about it and just start writing
- Don’t force it
- Read some blogs/articles/books outside the scope of what you normally write
- Keep a digital or analog notebook with you 24/7
- Keep writer’s block away by writing daily
- Eat healthy food and snacks
- Try taking a nap
Accessing Your Creative Reserves
Learning to access your creative reserves can be a vital tool to battle overthinking. Some ideas:
- New music, new art, new books, new ideas by individuals who are unknown
- Dig through nostalgic material – the older, the better
- Work relentlessly on self-actualization
Use Idle Brainpower To Nourish Ideas
Instead of overthinking when you’re ready to work, get it out of the way during less mentally-intensive activities such as:
- Driving
- Showering
- Grocery shopping
- Time at the gym
- Jogging
- Cooking
- Having lunch
- Cleaning your house
- Laundry
More related articles to help you get on top of your game in the inspiration section.
The Future Buzz is a blog run by communications professional Adam Singer. Adam has experience as both a digital PR strategist and online marketing manager for some of the top-rated brands globally
Shari Weiss (15 comments)27 April 09
This post is FILLED with useful tips for me to discuss with my PR and advertising students, but what I wanted to add was a comment to one of your major premises “not to worry about being original”: I’m reminded of how shocked I was to learn that Shakespeare NEVER wrote an original plot. His plays were all based on stories. His genius, however, shaped those stories through fully drawn characters and amazing dialogue to “teach” about how people “are” and “why” they do what they do. In other words, he’s been very useful. Thanks for sharing all of this.
Coach T.I.A (1 comments)27 April 09
Likewise. I tend to write less than I could cos I think – this has been said before, even if I say it differently it’s nor original.
I guess it DOES make it original though, because in writing we bring our individual experiences to the story and shape it in a way that only we can.
Thanks for all the tips I’m bookmarking this article!
Tia Singh (@TiaSparkles)
Miami Web Design (2 comments)27 April 09
great article . writers block is the problem that every blogger face and this tips are really helpful in overcome this
Greg Dawe (4 comments)28 April 09
In the writer’s block section you advised: # Get your blood moving. I couldn’t agree more. Writing takes energy – more than one might think – so getting healthy, in my experience, is the biggest creativity enabler there is. When I have a gym full of energy buzzing around my system, nothing can stop me – writer’s block has been smashed to pieces.
With writing, again, to get in to the ‘flow zone’ there are two separate processes which need to be recognized. They should not be mixed. The first is the initial creative burst (theta/alpha brainwaves waves) from which creativity springs. It’s that ‘all together now’ feeling, as the Beetles once put it. Here, the analytical mind (beta waves) must be stowed. These will do nothing but criticize, distract, mumble, bring you down. Leave these to the editing/polishing part of the writing cycle. Over thinking will occur as a result of an overabundance of beta waves.
Catherine Cantieri, Sorted (2 comments)29 April 09
What a great post! I am a recidivist overthinker, and I plan to use these strategies the next time that habit rears its ugly head again.
Ben (2 comments)4 May 09
This was a great post and as a college student we often times over think many issues that we are faced with: tests, assignments, projects, etc… . During assignments that creativeness is wanted in my PR or broadcasting classes, I often take a while because of my desire not to be original and always wanting to think of something different and new. Your tips will be very useful to try not to over think different tasks.
Jerid Gunter (1 comments)5 May 09
I’ve always suffered from “overthinking,” so this article was really interesting and insightful to me. I would say that I’ve already “overthought” how I would reply to this article. The first list on being useful, instead of original, was surprising, but I understand what you’re saying. So many times I try to be original in my planning and writing, I don’t want to be just like everyone else. However, some of the best ideas are ones that have been done before with a little twist. I always enjoy creating my own twist, my way of branding my work and still making me feel somewhat original.
The idea of using “idle brainpower” in less mindful activities (for me, it’s the shower) is something I discovered as well. Some of my best ideas come while I’m in the shower, and I have no clue why. Maybe it’s because I carry on from what I was thinking about before, and with the change of scenery and feeling refreshed resets or refreshes my thought process as well. I should probably try to find some waterproof paper and pen to keep in there!
Andrew Walker (1 comments)1 July 09
Excellent post Adam, keep ‘m coming.
I particuarly cherish your advice:
“If you’re focused on always trying to be original, you’re going to overthink things quite frequently, which is not a good place to be. Try to focus on being useful instead.”
In the past I’ve encountered people who set out to win an award opposed to focussing on being passionately trying to discover an opportunity to improve the situation of the person their creating for. In my opinion a ’scewed’ and unsustainable state-of-(creative)mind.
Recently I was involved in a rich LinkedIn discussion on identifying “Creative Starters” find it at:
http://www.linkedin.com/answers/marketing-sales/graphic-design/MAR_GRD/186832-6967757?browseIdx=8&sik=1246481798688&goback=%2Eama
Bonnie (1 comments)30 August 09
Thank you very much for your tips on getting rid of overthinking.I also realize that overthinking repetitively in the two or more languages one masters can cause even more pain.