Comments on: Marketing Professionals Should Be Leaders http://thefuturebuzz.com/2009/04/23/marketing-professionals-leaders-not-managers/?utm_source=rss&utm_medium=rss&utm_campaign=marketing-professionals-leaders-not-managers Adam Singer on digital marketing and online PR Tue, 22 May 2012 06:26:47 +0000 hourly 1 http://wordpress.org/?v=3.3.2 By: Mike Thompson http://thefuturebuzz.com/2009/04/23/marketing-professionals-leaders-not-managers/#comment-24181 Mike Thompson Fri, 24 Apr 2009 14:48:39 +0000 http://thefuturebuzz.com/?p=3383#comment-24181 Great post Adam. The difference is ideas, passions, change. However, the "leader or leadership" term in my opinion is played and played. For today's complex business environment I've introduced the term organizational champion. These champions are enlightened change-makers who are personally committed to mutual values and relentlessly driven by possibilities. I work with leading organizations such as Wal-Mart, IBM, P&G, Tyson, etc. who are realizing the significant need for champions today, not just leaders. I'd love your thoughts on the concept at my blog www.organizationalchampions.com. Thanks again for sharing Adam. Mike. Great post Adam. The difference is ideas, passions, change. However, the “leader or leadership” term in my opinion is played and played. For today’s complex business environment I’ve introduced the term organizational champion. These champions are enlightened change-makers who are personally committed to mutual values and relentlessly driven by possibilities. I work with leading organizations such as Wal-Mart, IBM, P&G, Tyson, etc. who are realizing the significant need for champions today, not just leaders. I’d love your thoughts on the concept at my blog http://www.organizationalchampions.com.

Thanks again for sharing Adam. Mike.

]]> By: Steven Bradley http://thefuturebuzz.com/2009/04/23/marketing-professionals-leaders-not-managers/#comment-24175 Steven Bradley Thu, 23 Apr 2009 16:30:47 +0000 http://thefuturebuzz.com/?p=3383#comment-24175 <blockquote>The way society communicates has forever been and will always be in a state of flux. Advances in technology, shifts in society, changes in media - none of these things sit still, and the Internet has accelerated the pace of all three.</blockquote> Change extends way beyond communications and media. Everything changes. Businesses that fail to grasp that concept inevitably fail. The internet has accelerated change, particularly in communications. Most of us probably feel the internet has been there forever, but it's still in its infancy. The old guard needs to understand that things are changing quickly and there's nothing they can do to stop that change. Either understand it will happen and figure out how to reshape your business or become a footnote.

The way society communicates has forever been and will always be in a state of flux. Advances in technology, shifts in society, changes in media – none of these things sit still, and the Internet has accelerated the pace of all three.

Change extends way beyond communications and media. Everything changes. Businesses that fail to grasp that concept inevitably fail. The internet has accelerated change, particularly in communications. Most of us probably feel the internet has been there forever, but it’s still in its infancy.

The old guard needs to understand that things are changing quickly and there’s nothing they can do to stop that change. Either understand it will happen and figure out how to reshape your business or become a footnote.

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