
I haven’t written many posts about Twitter here because everyone else seems to be covering that beat just fine. But I’m going to join in the buzz today.
Instead of writing up tips for using Twitter (there are entire blogs devoted purely to that), I thought it might more compelling to share some personal insights from using the network.
And to make it interesting, everything is 140 characters or less:
1. Good news travels fast.
2. Bad news travels even faster.
3. We are addicted to what’s new – not just news, but in each other’s lives.
4. There are a lot of meta discussions on every single social platform on the Internet, and Twitter is no exception.
5. We’re teaching everyone to get creative with linking.
6. Popularity is not trust.
7. Limiting yourself is a challenge in and of itself.
8. Sharing our lives is a natural.
9. The mundane, aggregated, can actually be interesting.
10. You can get to know people 140 characters at a time.
11. Everything is important to someone.
12. People are equally cliquey online as they are offline.
13. Simplicity spawns creativity.
14. People are willing to share intimate thoughts with thousands of others they don’t know, and everyone is okay with that.
15. Sociology and psychology students/professors must be having a great time studying all of us.
16. …while at the same time, we also all study each other.
17. Many people are confused by something as simple as 140 characters.
18. There are more marketers than you think, and many don’t even realize they are marketers.
19. Tweetups are the new LAN parties (some of you remember those).
20. Some people keep score by numbers, but numbers are irrelevant.
21. FriendFeed And Twitter Have *Not* Killed Blogging
22. Smart newspapers, blogs and other media benefit from Twitter, which is actually the ultimate link blog.
23. Twitter by itself is not social proofing.
24. Needles in the haystack are found, and felt by more people than you think.
25. Trends are fascinating.
26. Conferences will never be the same again.
27. People love to read snack-sized content, but it is still just an appetizer.
28. Emoticons never go out of style.
29. Between following just 800 people’s thoughts globally, there is always someone sharing ideas…24/7.
30. We’re infinitely inquisitive.
31. Simple and/or seemingly obvious ideas can change the world.
32. Everyone gets frustrated at the airport.
33. Listening is still far more valuable than talking.
34. Cowboy hats are back in style.
35. If you post a negative comment about someone, you can guarantee they’ll read it.
36. Clever, fun and random memes will grow and spread in all areas of the web, large or small.
37. Valuable relationships have nothing to do with platforms and can be built anywhere.
38. Twitter is Metcalfe’s law in full effect.
39. Communications professionals not trying out Twitter put themselves at a severe disadvantage by not testing ideas in the ultimate petri dish.
40. Twitter makes other web apps seem stable by comparison.
41. For many, AIM is a dead technology which logically should have become Twitter…but screen names live on.
42. Twitter users prolifically produce content because 140 characters is easy – writing deeper content is still the valuable skill.
43. Age is not a factor in adopting new communications tools.
44. Mainstream media should stop writing the same stories on Twitter and consider covering other apps as well – FriendFeed could use more love.
45. We’re willing to deal with imperfections if something is useful or interesting enough.
46. Minimalism is a trend in music, art and communications as a natural response to the onslaught of excess.
47. There is always value in connecting people in unique, useful ways.
48. We love to turn nouns into verbs.
49. Twitter has become the place people throw ideas they don’t know what else to do with.
50. Reading things through RSS is not killed by Twitter or any microblogging services, it is a far too useful tool in and of itself.
51. I find Twitter’s most powerful and interesting use for me is as a link blog – but that’s the neat thing, it can be anything you want it to.
52. Social science experiments are fun, you should start one of your own.
53. It’s fashionable to hate on Twitter – but in reality it is neutral and can be either useful or a waste of time, depending on how you use it.
54. Number 53 is exactly 140 characters – all the Twitter addicts just eyeballed it and wondered if it was too long.
55. What spreads on Twitter is more art than science.
56. …and is actually far more democratic than what spreads on sites like Digg.
57. Good marketing ideas and content always transcends social communications platforms.
58. A few companies are so responsive they’re setting the bar high for the rest of brands, and those brands probably don’t realize it (yet).
59. The digital divide is both growing and shrinking, depending on who you ask.
60. Some people feel overwhelmed, some empowered by the ability to ping thousands of others simultaneously.
61. Creating a clever parody video, comic, or article about Twitter users today will probably to be a hit. But it’s bound to become overdone.
62. If you’re ever giving a presentation and want to know if people are engaged or bored, scan the audience for people Tweeting vs. listening.
63. 140 characters is often more than necessary.
64. The argument of blogs vs. Twitter is pointless, they’re different tools with different uses and actually complement each other.
65. You don’t need to ask people to Tweet your blog posts, they’ll do it naturally if they are interesting.
66. It’s not about you, it’s about your network.
67. Twitter is the perfect place for your clever Haikus.
68. People are getting hired and fired 140 characters at a time.
69. The world was missing a cartoon whale being lifted by birds, we just didn’t know it until we had it.
70. You can’t fit entire blog posts into Twitter, but you can bring Tweets into your blog.
70 – 140…
I know what you’re thinking – that’s only 70, the title promised 140.
This is where I need your help…
While I could write up another 70 insights, what would be even more interesting is hearing your thoughts and sharing them with readers here.
Here’s all you need to do: write an insight on Twitter tagged to @AdamSinger with one thing you’ve learned using the network – about marketing, about communications, about life, about anything.
That’s it (simple, right?).
I will compile the first 70 responses as the second half of this in their own post (and credit you for your work, of course).
Bonus:
- Top 10 most creative responses will have their Twitter bios and pictures included with their Tweet.
Let me know if you have any questions in the comments. I’d love be able to get 70 responses, but even if I don’t receive that many I will still aggregate what you write to connect everyone that participates.
This post will be updated to let you know when all responses have been receieved – so until then, submit away.
Update – view the insights from the community.
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Related posts from around the web
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Google and Twitter: What’s In It for You (Marketing Profs Daily Fix)
Post image provided by Shutterstock.com, royalty-free subscription stock photography and vector art.
The Future Buzz is a blog run by communications professional Adam Singer. Adam has experience as both a digital PR strategist and online marketing manager for some of the top-rated brands globally
Cyntia Bravo (4 comments)9 April 09
Wow! Very cool. I’ll think in something to show eveyone. Who Knows My though will be here soon. xD
Cyn
Adam Singer (269 comments)9 April 09
@Cyntia Bravo – thanks, glad you liked this. Look forward to hearing your response.
Walt Gordon Jones (1 comments)10 April 09
Clever, funny. I can’t resist participating. :) glad the game appears to be still open! Anyway, I’m a new reader to your blog, and will be gradually working through the archives.
Cheers!
Walt
Doug Caldwell (2 comments)10 April 09
Is your social media footprint advancing your career or stuck in your mouth?
Doug Caldwell (2 comments)10 April 09
And here’s some great comments by others:
“Social media is like teen sex, Everyone wants to do it. No one actually knows how. When finally done, there is surprise it’s not better.” by Avinash Kaushik, currently employed as Google’s analytics evangelist.
And this one:
“LinkedIn is the business meeting; Facebook is the hallway conversation; Twitter is the cocktail party” by Scott Monty, head of social media for Ford Motor Company, where he holds the title Global Digital & Multimedia Communications Manager.
Vanessa Rhinesmith (1 comments)10 April 09
This is great Adam!
Per usual, perfect timing and witty. Working on a Twitter health centric webinar I’m presenting in the next week; some nice points to reference…thank you.
Incredibly insightful – and wonderfully entertaining.
I’d try to write a snarky addition for the second list, but my poor brain is fried (thank you graduate school), so I’ll simply have to eagerly await the responses of others.
Be well.
Barry Welford (1 comments)11 April 09
Twitter is either social or its media: but it cannot be both at the same time. Broadcast it to followers or beam it to friends.
Abounding Media (1 comments)12 April 09
Quality, clever list. Regarding the death of blogging as a result of Twitter and FriendFeed (#21) I think you’re right. As you have shown here, blogging can be a great way to find out how we can do a better job on Twitter and FriendFeed!
keogh (3 comments)12 May 09
“15. Sociology and psychology students/professors must be having a great time studying all of us.”
Sometimes I think this could be a way (if it’s not already) for twitter to make money, selling marketing, sociologist and psychologist analysis to other corporations =P.
Regards, you have a nice and very interesting blog, I’ll be around more often.
P.S. I just followed you on twitter too, I’m @el_keogh, cya!
Robin (4 comments)29 May 09
Like the #35, “If you post a negative comment about someone, you can guarantee they’ll read it.” hahaha
If I have a good one(“insights”), I will send it to you :)
Steve (7 comments)24 September 09
I am looking forward to the newest Twitter feature, the retweat and comment feature. Should be a great way to get more interesting content on everyone’s page.
Louise (1 comments)27 November 09
Another one for your list …
Sometimes our heroes turn out to be as boring and mundane as the rest of us
Roger Harris (1 comments)28 November 09
Great post Adam. Here are some candidates for your list:
Twitter is an expression of society’s collective consciousness (the corollary of Jung’s collective unconscious)
Businesses worried about Twitter’s open platform can use a completely internal microblogging application called Yammer
Become a Twitter power user by using productivity tools such as Tweetdeck or Hootsuite