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	<title>Comments on: You Don&#8217;t Need A Social Media Expert, You Need A Good Marketer</title>
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	<description>Adam Singer on digital marketing and online PR</description>
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		<title>By: Laurel Papworth</title>
		<link>http://thefuturebuzz.com/2009/03/16/social-media-expert/#comment-24252</link>
		<dc:creator>Laurel Papworth</dc:creator>
		<pubDate>Wed, 06 May 2009 02:21:36 +0000</pubDate>
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		<description>Perhaps you don&#039;t need a social media expert, you need good customer service? Cos frankly, marketing people tend to be rubbish at anything approaching answering questions, giving personal service, offering suggestions in community settings...</description>
		<content:encoded><![CDATA[<p>Perhaps you don&#8217;t need a social media expert, you need good customer service? Cos frankly, marketing people tend to be rubbish at anything approaching answering questions, giving personal service, offering suggestions in community settings&#8230;</p>
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		<title>By: Ben Pei</title>
		<link>http://thefuturebuzz.com/2009/03/16/social-media-expert/#comment-23565</link>
		<dc:creator>Ben Pei</dc:creator>
		<pubDate>Thu, 19 Mar 2009 07:43:26 +0000</pubDate>
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		<description>Lol what I understand is that marketing is an on going process. Networking is an on going process. There is no such thing as good and you just gotta keep getting better.</description>
		<content:encoded><![CDATA[<p>Lol what I understand is that marketing is an on going process. Networking is an on going process. There is no such thing as good and you just gotta keep getting better.</p>
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		<title>By: Allison C. Bayer</title>
		<link>http://thefuturebuzz.com/2009/03/16/social-media-expert/#comment-23555</link>
		<dc:creator>Allison C. Bayer</dc:creator>
		<pubDate>Wed, 18 Mar 2009 16:25:35 +0000</pubDate>
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		<description>Thank you for building my base of knowledge!  I&#039;m just starting a website, blog, twitter, plinky . . . this article was food for thought and answered a question I didn&#039;t even know I had!  Thanks so much Adam.  Allison in North Texas</description>
		<content:encoded><![CDATA[<p>Thank you for building my base of knowledge!  I&#8217;m just starting a website, blog, twitter, plinky . . . this article was food for thought and answered a question I didn&#8217;t even know I had!  Thanks so much Adam.  Allison in North Texas</p>
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		<title>By: Linda Forrest</title>
		<link>http://thefuturebuzz.com/2009/03/16/social-media-expert/#comment-23553</link>
		<dc:creator>Linda Forrest</dc:creator>
		<pubDate>Wed, 18 Mar 2009 15:47:17 +0000</pubDate>
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		<description>What an excellent post, Adam. It&#039;s refreshing to hear such sound reason amidst the cacophony of prospects excited about social media asking whether this is an area we specialize in, as though it&#039;s truly a horse of a different colour, when in fact stellar marketing and outstanding content development are what matter, regardless of the channel used to reach the marketplace. We wrote about approaching social media with pragmatic enthusiasm last year on our blog here: http://inmedialog.com/index.php/archives/social-media-approach-with-pragmatic-enthusiasm/</description>
		<content:encoded><![CDATA[<p>What an excellent post, Adam. It&#8217;s refreshing to hear such sound reason amidst the cacophony of prospects excited about social media asking whether this is an area we specialize in, as though it&#8217;s truly a horse of a different colour, when in fact stellar marketing and outstanding content development are what matter, regardless of the channel used to reach the marketplace. We wrote about approaching social media with pragmatic enthusiasm last year on our blog here: <a href="http://inmedialog.com/index.php/archives/social-media-approach-with-pragmatic-enthusiasm/" rel="nofollow">http://inmedialog.com/index.php/archives/social-media-approach-with-pragmatic-enthusiasm/</a></p>
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		<title>By: Danny Brown</title>
		<link>http://thefuturebuzz.com/2009/03/16/social-media-expert/#comment-23552</link>
		<dc:creator>Danny Brown</dc:creator>
		<pubDate>Wed, 18 Mar 2009 15:17:56 +0000</pubDate>
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		<description>Perfect points and timely advice, Adam. We seem to be getting lost in all the New Romantic lure of social media and what it can offer, that we&#039;re forgetting the mechanics behind it.
Getting yourself involved is one thing - getting yourself involved *properly* is another. You show me some of the best advances and case studies in social media, and I&#039;d lay a fairly safe bet that behind them all is a good marketer.
By all means, enjoy the fruits; just don&#039;t forget who tends the orchard to start with.</description>
		<content:encoded><![CDATA[<p>Perfect points and timely advice, Adam. We seem to be getting lost in all the New Romantic lure of social media and what it can offer, that we&#8217;re forgetting the mechanics behind it.</p>
<p>Getting yourself involved is one thing &#8211; getting yourself involved *properly* is another. You show me some of the best advances and case studies in social media, and I&#8217;d lay a fairly safe bet that behind them all is a good marketer.</p>
<p>By all means, enjoy the fruits; just don&#8217;t forget who tends the orchard to start with.</p>
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