SlideShare Of Joffrey’s Social Media Marketing

On Wednesday, October 29th I presented one of my social media marketing case studies for Miami’s web and new media community, Refresh Miami at Yahoo! Hispanic Americas.

This study goes through two campaigns I implemented for Joffrey’s Coffee & Tea Co. (a client):  Joffrey’s Java Beta Test as well as Coffee 2.0.  As promised, here is a version of the presentation for you to check out (click full screen button so you can read the slides with more detail):

Here are both case studies as blog posts as well, in case you missed them:

Joffrey’s Java Beta Test

Coffee 2.0

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4 comments so far

  1. 001 Eric

    Great slideshow. When I saw 100+ slides I couldn’t believe it. Then I realized you must have zipped through them - made for a good presentation with solid backgrounds. It actually works without a voiceover too.

    November 1st, 2008
  2. 002 Jeff P

    Nice deck Sir Singer. This was a great strategy all around that obviously worked well for you, your client and us Joffrey’s drinkers. I think 2.0 will be a main staple in our house for quite awhile.

    November 1st, 2008
  3. @Eric: Thanks - I added a bunch of slides with text to make it work nicer without a v/o…when I gave this live there was hardly any copy on screen as I want people focusing on what I’m saying. And yes, I zip through slides.

    @Jeff P: Cheers!

    November 2nd, 2008
  4. Love the slide show and more importantly the fantastic and yet oh so simple campaign. Definitely food for thought. Or perhaps a cup of java for thought!

    November 11th, 2008

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