Momentum And The Flow Experience
In marketing projects and in life overall, gaining momentum is vital to accomplishing any complex task. I’ve previously written on overcoming procrastination. The next important step to accomplishing your goals is building and sustaining momentum.
Why is momentum desired, and so important?
- It inspires you to work harder and better
- It will grow your passion for the task at hand
- It feeds into itself, providing a 1+1 = 3 effect
- Having momentum is perhaps the only way to get things done fast, yet still remain proficient
- It is cumulatively building
- It provides the ultimate focus
- Positive momentum will equal positive results
To build up momentum in a task, a distraction-free environment is imperative. Just like preventing procrastination, you will never be able to attain proper focus and build momentum unless you can eliminate all interruptions. It’s not easy, especially if you’re a connected individual.
Unfortunately, gaining momentum is also not a conscious decision. It usually just falls into place, and you suddenly realize you’re moving effortlessly, yet quickly, yet with complete purpose.
A few basics to help you fall into the groove and gain momentum:
- Eliminate all distractions.
- Start with all the tools you’ll need to finish the project. Having to make a trip out to pick something up halfway through a project is a surefire way to kill your drive.
- Know your goals beforehand, have them clearly drawn out. This is especially important for creative tasks where you’re not necessarily drawing in the lines.
- Become a master of all of your tools and devices. Use your technology to its full potential.
- Learn all the background material you’re working with inside and out. To get momentum with something, you have to understand it intimately.
Momentum is synonymous with a flow experience, in that when you are experiencing positive momentum in your task at hand, you really get lost in it (in a good way). You are fully concentrating and everything else fades into the background. This is fully desired.
Sometimes in modern culture, we have this tendency to try to focus on all things in our lives at all times. This is counter to both gaining momentum and the flow experience. You have to let go of things that are not completely relevant to what you are doing at the moment if you ever hope to have a flow experience and gain momentum.
During a true flow experience, creativity is effortless, your work will move forward at amazing speed, and time itself will cease to have meaning. This is the mindset which will produce your most creative, most thought provoking, and potentially most successful results.
You can probably think back to several times in your life you’ve had one of these experiences. They will only occur while doing during something you are truly passionate about. It is telling if you are in the field which truly suits your personality if you regularly experience positive momentum and flow experiences. If not, think back to the last time you had one of these transcending work experiences. Whatever you were doing at that time is probably your true calling.