0 comments

The War On Media Relations

941502880_5642b16ced_z

The following is a guest post by Future Buzz community member Ed Zitron, founder of EZPR. Image used  via Flickr creative commons license 2.0 When I got into PR in 2008, I fell into a world that had made up its own mystique so powerful that before my first day I had literally no clear […]

Read More

April 25, 2016 Author Guest Author In Digital Marketing and PR
0 comments

An Insider’s Look Into The Life Sciences Boom

Screen-Shot-2016-04-20-at-2.53.12-PM

Like it or not, you’re going to come into contact with the healthcare system at some point. Happily, research has enabled a new era of precision medicine. Some treatments help the body’s immune system learn to fight cancers…

Read More

April 21, 2016 Author Guest Author In Investing
1 comment

Six Essential Steps To Present Data Persuasively

img-6

In a previous column, I shared that data visualization is your secret weapon for storytelling and persuasion. I wanted to follow that up with actionable tips for how you can be more successful with your own efforts sharing data with your team.

Read More

March 30, 2016 Author Adam Singer In Digital Marketing and PR
5 comments

Why Modern Copywriters Must Be Fluent In Analytics

ss-typewriter (1)

The world for marketers is changing … from “tell me how great your campaigns are” to “show me the actual results.” For copywriters, this matters too.

Read More

March 10, 2016 Author Adam Singer In Digital Marketing and PR
5 comments

Buzzwords Like Millennials Describing 20 Year Age Cohorts Are Bullshit

cow

At some point in time, we decided to begin branding arbitrary age cohorts (and ranges!) with labels. Baby Boomers (18 year cohort) 1946 – 1964 (giving an age range between 51 and 70 as of 2016). Millennials (23 year cohort) 2004-1981 giving an age range of 12-35 for example.

Read More

March 4, 2016 Author Adam Singer In Digital Marketing and PR
0 comments

The Future Buzz Most Popular Stories In 2015

stars-long-exposure

We’re about to wrap up another year of writing at The Future Buzz and head into year 9 of this site. Some of you have been here from the beginning and it has been an amazing journey together sharing ideas here.

Read More

January 1, 2016 Author Adam Singer In Digital Marketing and PR