Digital Marketing | Social Media | Online PR – The Future Buzz

This week, I’m in Las Vegas giving the opening presentation of MarTech at the LeadingRe Annual Conference and speaking on two other panels during the general sessions. They’ve prepared an exciting lineup of speakers – including Guy Kawasaki, Scott Murphy, and more.

Nearly all problems are overcome by taking a fearless approach. If you consider what’s stopping you from achieving your goals with marketing, business, art, even your personal life, the largest inhibitor to success is most likely fear.

Arik Hanson recently shared some thoughts as to what tomorrow’s PR pro looks like. This got me thinking – what does tomorrow’s marketing pro look like? I started jotting down some notes, and this is the list I came up with:

At the close of last year, B.L. Ochman noted there were more than 16,000 self-proclaimed social media gurus on Twitter alone. Yet, among the snake oil, there is more than just a handful of talented individuals. There are even more interested individuals.

Previously, I shared my perspective on the idea of overthinking and how it is the enemy of creatives – it’s an almost instant destroyer of quality work. Something synonymous with overthinking is the idea of trying too hard.

The purpose of this blog is to help everyone – from businesses and marketing consultants to artists and bloggers – succeed with spreading ideas online.

The web was not initially created to be a popularity contest. And yet in many ways it has evolved into that because the digital world is merely a reflection of the physical.

When not blogging here at The Future Buzz, I’m also a contributor to the popular Online Marketing Blog. Check out my last three posts there at the links below – if you enjoy the content here, you’ll also dig these.

One of my developer friends has a reasonably successful web start-up, especially for a new site. An unnamed company that sells internet marketing software (bundled with consultation hours) recently pitched him on marketing consulting services/their software bundle.

Unless you’ve been sleeping under a rock, you noticed Google released their new social product buzz. Predictably, it was met with both positive and negative reactions from the industry.